Torek zvečer 17. grudna je minil v znamenju žura v eVinu, ki je zdaj res že tradicionalen, pa zame osebno tudi legendaren. Toliko objemov, celo en poljub, ter kul […] Continue Reading…
December 19, 2013
by Gregor Cuzak
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December 13, 2013
by Gregor Cuzak
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Leslie Chapman ali kako se sklesti stroške v javni upravi
Minuli teden sem v krasni knjigi Irrationality Stuarta Sutherlanda prebral zapis o tem, zakaj v javni upravi toliko denarja izpuhti. Podrobno je predstavil zgodbo o Leslieju Chapmanu, regionalnem direktorju […] Continue Reading…
December 11, 2013
by Gregor Cuzak
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O cenovnem pozicioniranju
5 dni nazaj mi je kolega, ki niti slučajno ni tržnik, poslal naslednje razmišljanje o cenovnem pozicioniranju svojega novega izdelka. Slednjega tu ne želim razkrivati, a razmišljanje bom vseeno […] Continue Reading…
December 4, 2013
by Gregor Cuzak
2 Comments
Marketing Automation
Whoever among marketing professionals has not come across marketing automation is …
… like me a few weeks ago. Ok, I have heard this and that, but after the last […] Continue Reading…
December 3, 2013
by Gregor Cuzak
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Time to write
Again.
It took me a long time. However I’m back. Let’s see how long this new writing streak of mine will last.
A few notes.
Yes, I still don’t analyze the traffic […] Continue Reading…
June 24, 2013
by Gregor Cuzak
1 Comment
Pravljica o zajčku in zobku
Zajček je našel jabolko. Ugriznil je in, joj, prejoj, zobek se je odlomil. Kako hudo!
Stokal je in jokal, dokler ni mimo prišla želva. Vprašala ga je, kaj se je […] Continue Reading…
November 8, 2012
by Gregor Cuzak
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Perception flow
Communication is critically dependent on the flow of signals between the sender and the receiver. Two distinct variants of communication exist, depending on synchronicity of communication exchange. Either the communication is […] Continue Reading…
October 24, 2012
by Gregor Cuzak
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Megla
Kreativni procesi so en safr. Ja, safr. Njihov problem je, da se praviloma ne peljejo po standardni poti, kajti na standardnih poteh so le standardne rešitve.
Tipično se v teh […] Continue Reading…
October 10, 2012
by Gregor Cuzak
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Zaupnost podatkov
Pred dnevi sem usklajeval pogodbo z novim naročnikom. Izkazalo se je, da je naobčutljivejši del pogodbe dotični 5. člen, ki govori o varovanju poslovne skrivnosti. Torej ne člen, ki […] Continue Reading…
October 8, 2012
by Gregor Cuzak
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Fluidity
Waves flow wild.