April 11, 2011
by Gregor Cuzak
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If you can’t measure you can’t manage it. Right? Wrong! The problem with many things in the broader context of life and also the narrower business of, well, business, there are always things you can’t really measure. For example, how … Continue reading
April 2, 2011
by Gregor Cuzak
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A quote by Marshall McLuhan: “Ads are news. What is wrong with them is that they are always good news. In order to balance off the effect and to sell good news, it is necessary for newspapers and television to … Continue reading
April 1, 2011
by Gregor Cuzak
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The other day I was at Boundbreaker meeting about EuroCloud. Not exactly on topic, however very interestingly, Kristjan Pečanac mentioned that the key to global success isn’t programming, marketing or UX anymore. The key today is leverage. I asked him, … Continue reading