December 7, 2019
by Gregor Cuzak
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You need to be a “T” shaped knowledge professional is what I hear quite often. It means that your knowledge is very broad and shallow in most domains, but that you go very deep in at least one. I would … Continue reading
July 12, 2017
by Gregor Cuzak
2 Comments
Money is a means to ease transactions. Sort of a grease that makes the society’s joints work more smoothly. However once it starts to accumulate in odd places, it stops serving the means, it rather becomes a tool for a … Continue reading
May 24, 2014
by Gregor Cuzak
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I’ve had the luck of working with a few of geniuses. I like the saying that every child is a genius, yet that the process of education weeds the genius out of them. Nevertheless, some geniuses make it into adulthood. … Continue reading
December 13, 2013
by Gregor Cuzak
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Minuli teden sem v krasni knjigi Irrationality Stuarta Sutherlanda prebral zapis o tem, zakaj v javni upravi toliko denarja izpuhti. Podrobno je predstavil zgodbo o Leslieju Chapmanu, regionalnem direktorju v javni upravi Velike Britanije. Naključje zgodbe je, da je Chapman … Continue reading
December 11, 2013
by Gregor Cuzak
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5 dni nazaj mi je kolega, ki niti slučajno ni tržnik, poslal naslednje razmišljanje o cenovnem pozicioniranju svojega novega izdelka. Slednjega tu ne želim razkrivati, a razmišljanje bom vseeno predstavil. Tole spodaj je tako cenzuriran odsek njegovega pisanja: Uvod: … Continue reading
December 4, 2013
by Gregor Cuzak
2 Comments
Whoever among marketing professionals has not come across marketing automation is … … like me a few weeks ago. Ok, I have heard this and that, but after the last week I see things differently. I am actually a sort … Continue reading
December 3, 2013
by Gregor Cuzak
0 comments
Again. It took me a long time. However I’m back. Let’s see how long this new writing streak of mine will last. A few notes. Yes, I still don’t analyze the traffic of my blog. There is a cookie warning … Continue reading
September 14, 2012
by Gregor Cuzak
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Vse je relativno, le relativnost je absolutna. V tej misli, med drugim tudi Einsteinovi, se skriva zanimiv koncept. Nanj sem se ponovno spomnil včeraj, ko sem predaval na Ipromovi Akademiji, tema je bila, kako marketing preliti v številke. Janez Č … Continue reading
September 12, 2012
by Gregor Cuzak
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Aha, je. Je fajn kdaj kaj. Pa. Recimo. Tole. No. In potem? Pa ja. Saj je res tako. Sicer pa … Kdo bi? Jaz. Ti? Ok. Tule. Glej. Letim. Ne. Ni res. Spet pretiravaš. Zakaj? Veš, da. Ni. Ker je … Continue reading
March 11, 2012
by Gregor Cuzak
0 comments
The biggest secret is that there is no secret.